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Marketing as a New Year’s Resolution

marketing new year's resolutions tampa bay marketing florida advertising agency

Is one of your New Year’s resolutions to grow your business? To do more marketing? To be more strategic? To work smarter, not harder? You’re not alone! Each year, our phones start ringing on January 2nd with clients ready to start off strong.

If you need support to refresh your brand, launch that new web site, generate new content, shoot new videos, design new marketing collateral, build relationships with the media, or just to keep you on track – we’re here for you. Let’s set up a meeting and discuss your resolutions!

Be More Awesome in 2016!

INBOUND 2015 – one of the biggest and best marketing conferences

inbound_news
INBOUND features inspiring keynotes, innovative talks, educational breakout sessions, hands-on lessons and tons of networking. Join us (and 10,000+ new friends) in Boston from September 8th through the 11th to get inspired by Seth Godin, Daniel Pink, Brene Brown, and dozens more, including comedians Aziz Ansari and Amy Schumer.

The event includes more than 170 education sessions (if only we could be cloned!) designed to help us master our skills in:

  • designing content strategies
  • creative storytelling
  • personalizing modular content
  • building collaborative teams
  • nurturing inbound leads
  • tapping into big data
  • aligning sales and marketing
  • discovering client insights
  • using research to drive strategies
  • driving client engagement
  • unleashing better creative
  • developing successful video strategies
  • crafting compelling email campaigns
  • leveraging LinkedIn groups
  • generating traffic from Facebook
  • measuring online activities with Google Analytics
  • building relationships with the media
  • creating world-class company culture
  • adopting new marketing technology
  • forecasting customer activities
  • the art of social selling
  • hosting badass events
  • with more sessions being added daily!

We are so excited about participating in this conference and are working on scheduling a breakfast or happy hour with friends and colleagues from across the country while we’re there. Let us know if you’ll be attending and we’ll add you to the list!

Register for INBOUND 2015!

 

Pinstripe Among Initial Founders of Gasparilla Interactive Festival

Tampa Bay advertising agency, Gasparilla Interactive FestivalThe first Gasparilla Interactive Festival will be held on March 6, 2015 at Port Tampa Bay, Cruise Terminal 3. The Gasparilla Interactive Festival (GIF) is Tampa Bay’s showcase for cutting-edge technologies, digital innovation and entrepreneurial inspiration.

The Festival features compelling presentations and forums from the brightest minds in emerging technology, interactive media, and disruptive entrepreneurialism and will include exciting networking events hosted by industry leaders. The event will have a series of speakers and an expo. Confirmed speakers include Faris Yakob, founder of Genius Steals LLC; Joanna Lord, VP of Marketing at Porch; Peter Shankman, founder at ShankMinds Business Masterminds; Savannah Peterson, Global Community Manager at Shapeways; Michael del Castillio of Upstart Business Journal; and Riva-Melissa Tez founder of Berlin Singularity.

The festival is a community event and is made possible through the collaboration of Tampa Bay’s public, private, non-profit, and academic institutions. Partners include AAF Tampa Bay, Ad 2 Tampa Bay, Hillsborough County, EDI2, University of Tampa, Port Tampa Bay, Visit Tampa Bay, Collaborative Technologies of Tampa Bay, Schifino Lee, The Publicity Agency and the Gasparilla International Film, Art and Music Festivals.

“We are proud to be one of the founders of Gasparilla Interactive Festival to ensure its future in Tampa Bay,” said Pinstripe president, Ginger Reichl. “We are fortunate to have a community that embraces technology and provides a forum to keep us on the leading edge. Advertising represents only one element of interactive and we’re excited to showcase many more.”

The festival is organized by the Gasparilla Interactive Festival Inc., a Florida non-profit organization that was founded by leadership members of the American Advertising Federation and Ad 2 Tampa Bay chapters.

Attendees may register for $150 or purchase a Founder’s Club membership for $1,000. Founders and sponsors will be invited to an Opening Reception the evening of Thursday, March 5. Visit www.gasparillainteractive.org to register and for more information.

Follow the Gasparilla Interactive Festival on Facebook and Twitter for updates.

EDIT: Here are a few of the stories about the Gasparilla Interactive Festival

Tampa Bay public relations

Shorecrest Preparatory School Shows off Maker Space with Bay News 9

St. Petersburg private school with maker spaceThe Shorecrest Preparatory School expanded its media center in 2014 to include a makerspace to encourage hands-on learning. Capitalizing on the national maker movement, the curriculum is adapting to focus on the STEAM skills of science, technology, engineering, arts and mathematics. This special learning environment encourages independent thinking, creativity and problem solving.

The makerspace includes a 3D printer, building and technology materials, computers, books and much more. We were pleased to work with Bay News 9’s Ashley Jeffery to tell their story.

Tampa Bay public relations

Drones in Commercial Real Estate Marketing

Tampa Bay PR firm | Commercial real estate public relationsDrones, or unmanned aerial vehicles (UAVs), are all over the news and the national media is covering stories from military and commercial uses to related privacy concerns. Last week, Pinstripe’s public relations team worked with our commercial real estate client to illustrate how the firm is using the technology to market the properties it has available to lease and sell.

The UAV helps the brokers build marketing materials that go beyond photographs and floorplans. With video fly-throughs of warehouses, distribution centers and large offices, along with aerial footage of parking lots, adjacent buildings, road access and more, the footage gives potential buyers or lessees a better idea of the space before planning a visit.

We were pleased to welcome journalists from ABC Action News, WTSP 10 News, and Tampa Bay Times.

          

Tampa Bay Times: Drones take flight as real estate tool, and much more

TBT

 

 

 

 

Tampa Bay public relations

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