Proposed Legislation May Restrict Legal Advertising

2020 legislative update_featured

A bill has passed through committee in the Florida House of Representatives (PCB CJS 20-02) that would restrict the advertising of legal services. According to Florida House staff analysis, these changes prohibit legal advertisements from containing certain terminology or use of protected health information. PCB CJS 20-02 passed a committee vote, now filed as H […]

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Ginger Reichl Appointed National Student Advertising Competition Chair for the 4th District American Advertising Federation

ginger feature speaker

Pinstripe Marketing is pleased to announce that its president, Ginger Reichl, has been appointed 2019-20 Chairperson of the National Student Advertising Competition (NSAC) for the Fourth District American Advertising Federation. Each year, a sponsor provides more than 2,000 college students with a real-world case study and an outline overviewing its product and their current advertising […]

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Max Dempster Wins 2018 Pinstripe Service Excellence Award

Ad 2 Tampa Bay’s immediate past president, Max Dempster, received the 2018 Pinstripe Service Excellence Award at the American Advertising Federation – Tampa Bay Chapter’s ADDY Awards held on February 21 at Armature Works. Presented annually by past recipients, the award recognizes the young professional who demonstrates the most outstanding contributions to Ad 2 Tampa […]

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Checklist for Marketers Transitioning Their Position

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You’ve been at your position for years and now you are moving on, perhaps to another job within the company or to another company entirely. This is a good time to start making a checklist as you transition out of your position and hopefully help someone new come on board. Here is a checklist for […]

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Things to Consider When Hiring a Marketing Firm

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The marketing firm you choose will be in charge of your brand, so you need to make good decisions on who you hire. When it’s time to hire a marketing firm, you have a lot of choices to pick from. There are more than 500 advertising agencies, public relations and digital marketing firms in the […]

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Public Relations Need to Be Transparent, Like Wonder Woman’s Jet

wonder woman transparent marketing_billboard

Transparency is a very important policy for any public relations campaign. In this article we find a connection between transparency and Wonder Woman’s jet. According to Wikipedia, it all started with an invisible plane that first appeared in 1942. Over the years, that plane evolved into a jet with the ability to travel almost three […]

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Society for Marketing Professional Services Announces 2018-19 Board

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Pinstripe senior project manager, Nikki Devereux, joins the Society for Marketing Professional Services (SMPS) board as Director of Communications for her third year. During the last three years, Devereux has worked with the SMPS board to enhance member experience via website improvements and streamlining of communications. “Our board is constantly looking for ways to add […]

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Budget Season Coming Soon!

Stack of $100 bills

I know, it’s still summer and I’m writing about marketing budgets. How about this? Instead of writing about budgets, I could write about something fun, like branding and networking. But we wouldn’t get to do any of those fun things without a budget. Am I right? So, let’s talk budgeting for your marketing and I […]

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Truth in Advertising: Wonder Woman’s Lasso of Truth

marketing lasso of truth_billboard

Few things can heighten the suspense of a cop drama like a good ol’ fashioned lie detector scene. The machine has its tentacles on the perpetrator. A large needle jumps for every spike in their heart rate, confirming what was suspected all along. William Marston, the co-inventor of the lie detector, went by the pen […]

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Connor Storch Wins Ad 2’s 2017 Pinstripe Service Excellence Award

Ad 2 Tampa Bay’s immediate past president, Connor Storch, received the 2017 Pinstripe Service Excellence Award at the American Advertising Federation – Tampa Bay Chapter’s ADDY Awards held on February 15 at Nova 535. Presented annually by past recipients, the award recognizes the young professional who demonstrates the most outstanding contributions to Ad 2 Tampa […]

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