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Pinstripe Recognized as Top Global IT Channel PR Firm

Pinstripe Marketing has been named one of the top global public relations firms serving the IT Channel industry by Forrester, one of the world’s most reputable research firms. The rankings were determined by going directly to the source, interviewing members of the channel media and consultants to determine what PR companies “stuck out from the rest.”

In his post announcing the rankings, Jay McBain, principal analyst, Channel Partnerships and Alliances, describes the “trend that is affecting many channel leaders is the convergence of PR, marketing, and advertising. The line between them is blurring, as many channel vendors review budgets collectively. In response, today’s PR professionals have been forced to become brand ambassadors, content marketers, influencers, social media experts, and market analysts themselves.”

“I have worked with channel technology companies for over 20 years,” said Ginger Reichl, Pinstripe president. “The importance of their innovation is critical to powering business across the globe. Telling their stories is among the most satisfying work we do and to be recognized among these talented firms is humbling.”

See the entire list and read Do Channel Vendors Need Public Relations Anymore? at Forrester.

Kaitlyn Zeitler Wins 2019 Pinstripe Service Excellence Award

Kaitlyn Zeitler Pinstripe Excellence Award_featured

Ad 2 Tampa Bay’s immediate past president, Kaitlyn Zeitler, received the 2019 Pinstripe Service Excellence Award at the American Advertising Federation – Tampa Bay Chapter’s ADDY Awards held on February 20 at Tabella’s at Delaney Creek. Presented annually by past recipients, the award recognizes the young professional who demonstrates the most outstanding contributions to Ad 2 Tampa Bay, the advertising industry, and the community.

 

Zeitler is the immediate past-president of Ad 2 Tampa Bay, and during her tenure, the organization went through several significant changes including modernizing its events, earning a government proclamation for the 2nd Annual Tampa Bay Advertising Week, completing a redesign of the website, reforming relationships with local universities, and connecting Ad 2 with agencies and companies that they had not worked with in the past. Kaitlyn also worked diligently to return Ad 2 Tampa Bay to the spotlight by earning 3rd place in the 2019 National Ad 2 Public Service Competition where she led the team as Strategic and Creative Director in addition to her duties as president.

“Kaitlyn’s work with Ad 2 not only continued the chapter’s legacy, but elevated it nationally,” said Ginger Reichl, president of Pinstripe Marketing and former Ad 2 president. “I believe public service is the most important thing the organization does and is often a young professional’s first exposure to the pro bono work for which our industry is known. Her leadership may have earned recognition at the national competition, but more significantly, it provided their client with the advertising assistance they desperately need.”

Zeitler is a copywriter at Ashley Furniture.

About Ad 2 Tampa Bay
Ad 2 Tampa Bay, Inc., an affiliate of the American Advertising Federation, is a non-profit organization of advertising professionals under the age of 32. As a 16-time National Ad 2 Club of the Year, the organization takes pride in providing both members and the community with quality educational programs, national award-winning public service campaigns, professional interaction, member employment services, fun-filled social events and much more. For more information, please visit www.ad2tampabay.org.

Max Dempster Wins 2018 Pinstripe Service Excellence Award

Ad 2 Tampa Bay’s immediate past president, Max Dempster, received the 2018 Pinstripe Service Excellence Award at the American Advertising Federation – Tampa Bay Chapter’s ADDY Awards held on February 21 at Armature Works. Presented annually by past recipients, the award recognizes the young professional who demonstrates the most outstanding contributions to Ad 2 Tampa Bay, the advertising industry, and the community.

Professional development has always been a passion for Dempster. He immediately volunteered for the education committee chair position when he joined Ad 2 Tampa Bay six years ago and subsequently worked in various executive board positions to focus on building his own knowledge as well as that of the members. Each year, he led the initiative to refine and enhance the chapter’s participation in the American Advertising Federation’s Achievement Awards competition which enabled the club to continue its National Club of the Year streak of seven years running. His leadership was recognized by AAF in 2018 when he earned District Club and President of the Year, and National Club and President of the Year honors.

“Max’s contributions to the local advertising industry go far beyond his involvement in Ad 2 Tampa Bay,” said Ginger Reichl, president of Pinstripe Marketing and former Ad 2 president. “He directly oversaw the creation of Tampa Bay’s inaugural Advertising Week that was officially recognized by several local government entities. His leadership is also acknowledged by his frequent invitations to speak at local colleges and universities.”

Dempster is a copywriter at Dunn&Co. in Tampa.

About Ad 2 Tampa Bay
Ad 2 Tampa Bay, Inc., an affiliate of the American Advertising Federation, is a non-profit organization of advertising professionals under the age of 32. As a 17-time National Ad 2 Club of the Year, the organization takes pride in providing both members and the community with quality educational programs, national award-winning public service campaigns, professional interaction, member employment services, fun-filled social events and much more. For more information, please visit www.ad2tampabay.org.

Connor Storch Wins Ad 2’s 2017 Pinstripe Service Excellence Award

Connor Storch Wins Pinstripe Service Excellence Award
Ad 2 Tampa Bay’s immediate past president, Connor Storch, received the 2017 Pinstripe Service Excellence Award at the American Advertising Federation – Tampa Bay Chapter’s ADDY Awards held on February 15 at Nova 535. Presented annually by past recipients, the award recognizes the young professional who demonstrates the most outstanding contributions to Ad 2 Tampa Bay, the advertising industry, and the community.

Ad 2 Tampa Bay Pinstripe Service Excellence Award Alumni 2017

During his tenure, the organization experienced one of the most rapid and energizing periods of growth, including increasing membership 334%. Known for his positive energy, he led the charge to reenergize club committees, recruit more volunteers, and to keep the organization in good health with fundraising. He also revived the Ad 2 Liaison position in the 4th District to help bridge the gap between Ad 2 and AAF so both organizations can work more harmoniously toward their shared goals. His leadership was recognized by AAF in 2017 when he earned District Club and President of the Year, and National Club and President of the Year honors.

“Connor’s enthusiasm and passion for Ad 2 were the common thread in each of his nominations,” said Ginger Reichl, president of Pinstripe Marketing and former Ad 2 president. “He is clearly a connector and his desire to make the organization diverse and inclusive are what drove the remarkable membership growth last year.”

Connor is a marketing communications specialist at Triad Retail Media in St. Petersburg.

Devereux Selected to Leadership St. Pete Class of 2018

nikki devereuxPinstripe Marketing is pleased to announce that senior project manager Nikki Devereux was named one of the 40 professionals selected for the Leadership St. Pete Class of 2018. The class was introduced at the LSP Alumni Association holiday social on December 6th. Leadership St. Pete is one of the oldest leadership programs in America and its six-month experience is designed to be an intensive interactive program that promotes leadership in the St. Petersburg community. Alumni include Governor Charlie Crist, Mayor Rick Baker, Dr. Vivian Fueyo, Dean of the USFSP College of Education, Luke Williams, Assistant Chief of the St. Petersburg Police Department, and many more leaders throughout St. Pete.

Devereux holds a bachelor’s degree in psychology from City University of New York City College. She is also a freelance photographer and fine artist.

For additional information about Leadership St. Pete, visit www.stpete.com/lsp.html.

leadership st. pete nikki devereux