The Crucial Role of Marketing Agencies Specialized in Professional Services Firms

professional services marketing meeting

In the world of professional services, the role of marketing agencies has become crucial in shaping brand narratives, driving growth, and establishing a competitive edge. In industries that are historically late adopters, senior marketing roles and marketing departments are still relatively new concepts, often sharing duties with administration, human resources, and even technology. Why is […]

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Proposed Legislation May Restrict Legal Advertising

2020 legislative update_featured

A bill has passed through committee in the Florida House of Representatives (PCB CJS 20-02) that would restrict the advertising of legal services. According to Florida House staff analysis, these changes prohibit legal advertisements from containing certain terminology or use of protected health information. PCB CJS 20-02 passed a committee vote, now filed as H […]

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Your Law Firm’s Relationship with SEO

your money your life law firm seo

Google search is pretty amazing, and I’m not being biased. I have an iPhone and work on Macs all day long. But all of my searches begin with Google. Almost everyone does (about 75% of us) because Google knows everything. I can’t remember the last time I put in a few keywords, and irrelevant sites […]

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Join us for a legal marketing presentation and social

Tampa Bay law firm marketing

The Legal Marketing Association Tampa Bay City Group Presents: Get in the Game: The Gamification of Business Development with Jill Huse & Heather McCullough of Society 54, followed by Happy Hour Sponsored by Pinstripe Marketing We’ve all heard that many of the skills needed to develop business are counter to how attorneys are wired. But […]

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The Importance of a Trademark Search

Florida intellectual propert lawyer, trademark

Guest contributor: Monica Mason, Trenam Law A trademark is a name, word, or logo used to indicate the source of a product or service. While a “trademark” technically refers to a brand used on goods and products (e.g., coffee, sneakers, jewelry), a “service mark” refers to a brand used in connection with services (e.g., restaurant services, […]

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Tips for Hiring a Professional Photographer

Tampa Bay professional photographer, professional headshots

At some point in our lives, we all need a professional photographer. Whether you need a photo for your website, LinkedIn profile, Facebook page, product shots for your business, or photos for your wedding, there are some things that are best left to the pros. Below are some tips for hiring the right photographer for […]

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Marketing as a New Year’s Resolution

tampa bay marketing firm, advertising agency, web design

Is one of your New Year’s resolutions to grow your business? To do more marketing? To be more strategic? To work smarter, not harder? You’re not alone! Each year, our phones start ringing on January 2nd, with clients ready to start off strong. If you need support to refresh your brand, launch that new website, […]

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Yerrid Retains Pinstripe Marketing Web Development Team

Florida law firm web design

In legal circles, Steve Yerrid is an intimidating name. He and his team have won numerous multi-million dollar verdicts and have been involved in many headlining cases, including Florida vs. Big Tobacco, the BP oil spill, and the Skyway Bridge disaster. The Pinstripe team was commissioned to design a custom website that is inviting and user-friendly, while […]

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