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Marketing as a New Year’s Resolution

marketing new year's resolutions tampa bay marketing florida advertising agency

Is one of your New Year’s resolutions to grow your business? To do more marketing? To be more strategic? To work smarter, not harder? You’re not alone! Each year, our phones start ringing on January 2nd with clients ready to start off strong.

If you need support to refresh your brand, launch that new web site, generate new content, shoot new videos, design new marketing collateral, build relationships with the media, or just to keep you on track – we’re here for you. Let’s set up a meeting and discuss your resolutions!

Be More Awesome in 2016!

Yerrid Retains Pinstripe Marketing Web Development Team

Tampa Bay web design
In legal circles, Steve Yerrid is an intimidating name. He and his team have won numerous multi-million dollar verdicts and have been involved in many headlining cases, including Florida vs. Big Tobacco, the BP oil spill, and the Skyway Bridge disaster. The Pinstripe team was commissioned to design a custom website that is inviting and user-friendly, while showcasing the firm’s vast history of success.

The Yerrid Law FirmTampa Bay web design is a state and federal civil trial firm. Consisting solely of trial lawyers, the firm represents individuals and their families in areas ranging from personal injury, wrongful death, medical negligence, product liability, premises liability and maritime to complex commercial litigation matters.

Tampa Bay web designOur web team developed an attractive website that highlights Yerrid’s extensive qualifications, impressive expertise and remarkable success along with the personalities of the people who work there. A content-focused design with a simple design that allows family members of those in pain find what they need quickly.

The Yerrid Law Firm advocates for justice for their clients.  Pinstripe Marketing created a tailored site just for them.


  • Custom WordPress web site design and development
  • Responsive web site to render on phones, tablets and other mobile devices
  • Bold photography to highlight the professionals

Tampa Bay public relations

de la Parte & Gilbert lawyer comments in Jameis Winston AP story

dgfirm_newsThe Pinstripe public relations team connected de la Parte & Gilbert lawyer, Kristin Melton with Associated Press reporter Kareem Copeland to write his story about Florida State University quarterback Jameis Winston’s student code of conduct hearing that began on December 2, 2014. Copeland’s article outlines the key details of the hearing including the parties involved, possible sanctions, when a ruling is expected, the appellate process and some history.

Kristin, who has experience in administrative law and representing clients involved with NCAA compliance cases, explained the difference between the code of conduct hearing and a criminal procedure.

With the worldwide reach of the AP, Kristin’s commentary was featured on nearly every television and radio news site, online publication, and daily newspaper including USA Today, ABC, NBC, CBS, Fox, and ESPN.

See the complete story on the Associated Press web site,

Tampa Bay public relations


Pinstripe Launches New Web Site for Macfarlane Ferguson & McMullen

Macfarlane Ferguson web design
We are excited to announce the launch of a new website for Macfarlane Ferguson & McMullen, one of the oldest law firms in Florida. The new site,, illustrates the firm’s legacy, allows visitors to quickly find a lawyer with several search options, and provides the firm with a tool to keep their audience up-to-date on their latest news.

MFMiphone5-black-whiteThe key objectives of the project were to highlight the skills, talent and experience of their lawyers with a nod to their rich history and role in developing the Tampa Bay region.

“We are as proud of our current lawyers as we are of our firm’s history and the legacy of our founders,” said Ansley Watson, Jr., the firm’s managing partner. “This site allows us to highlight each attorney, their practice areas, background and achievements. It is a showcase for the professionals our clients rely on every day.”

With research assistance from the St. Petersburg Museum of History, the home page slider features photos that date back to 1890, including early downtown Tampa and Clearwater, Port of Tampa, local courthouses, and locations that now bear the names of the firm’s founders. Bob Thompson was hired to photograph each of the lawyers for new, more modern portraits in spaces throughout the firm’s offices.

“We are fortunate to have a firm of Macfarlane Ferguson & McMullen’s caliber in our market,” said Ginger Reichl, president of Pinstripe Marketing. “It was a pleasure working with the lawyers and staff who clearly understand the importance of a site that is informative, easy to navigate, and responsive to the various mobile platforms their visitors use. I am proud of our work and the collaboration of all who contributed to the project.”


  • Custom WordPress web site design and development
  • Custom post type to drive attorney bio pages
  • Links to automate presentations and publications on lawyer bios
  • Responsive web site to render on phones, tablets and other mobile devices



Founded in 1884, Macfarlane Ferguson & McMullen is one of Florida’s oldest law firms. With more than 42 lawyers in offices located in Tampa and Clearwater, clients throughout the U.S. rely on the firm for counsel in a variety of practices areas including corporate, bankruptcy, environmental, health care, labor and employment, real estate, tax, wills, trusts and estates, and litigation. Client industries include accounting, agriculture, automotive, banking, construction, entertainment, health care, hospitality, insurance, manufacturing, real estate, retail, utilities and more. Additional information about the firm is available online at

Tampa Bay public relations