The Soundtrack of Memories and Marketing

music in marketing tampa bay

Close your eyes. Imagine the first song that defined your teenage years, the one blaring from your car stereo as you cruised on summer nights. Does the melody instantly transport you back to sun-warmed pavement, the scent of freedom, and the giddiness of youth? It’s not magic, it’s neuroscience. Music has an uncanny ability to […]

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What Marketers Need to Know About Artificial Intelligence

What marketers need to know about artificial intelligence

This article was written by our real-life, human friends at Legal + Creative, an intellectual property, advertising, and marketing law firm   Artificial Intelligence (“AI”) is used by more people than ever, and it has firmly positioned itself as one of the great new technological frontiers. However, whether you are using AI to generate audio […]

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Here’s Your 5-Step Marketing Plan for a Budget-Friendly Business Reopening

Marketing agency - St. Petersburg Tampa Bay Florida

Navigating your post-disaster marketing plan might be the biggest challenge for recovery (no matter what type of event occurs). The good news is that you don’t need an enormous budget to make it happen. With these five practical strategies, you can address each angle of reopening without overspending. Need an All-in-One Solution? For small businesses […]

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Simple Website Updates: Add a Survey on Your Home Page

Web marketing agency - Tampa Bay Florida

The Value of a Survey Your website is the most effective advertising tool you can have. It drives more traffic to your business and provides valuable resources for current and potential clients. Any additions or updates that you can do to improve the overall user experience will increase your visibility and credibility. Did you know […]

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Zodiac Marketer: Aquarius

aquarius zodiac Astrology Marketing

by Nikki Devereux, Director of Account Management Our next zodiac sign is Aquarius: birthdays between January 20 – February 18. Aquarius is an air sign with the strengths of originality, being progressive, and being a humanitarian. A couple of Aquarius’ weaknesses are that they can be temperamental, uncompromising. We’ll explore ways these positive and negative […]

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Quick Tip: Brand Guidelines Begin with Internal Rollout

Branding design guidelines

by Michael Premo, Content Strategist Graphic designers and the marketing department aren’t the only ones that need to know how to steer your brand in the right direction. If you want to maintain your brand’s integrity, you need to start from within.   Maintaining Brand Identity You already know that your brand is more than […]

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Pinstripe Answers: How Do I Fix a Bad Online Review?

online reputation management

by Michael Premo, Content Strategist This is a question we get asked about a lot. Getting rid of a bad review is not easy, but there are ways to fix it, all of which depend upon where it’s at and your level of interaction. Many of our clients are in the professional services industry. They […]

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Rebranding? Let’s Talk About Your Logo

rebrand logo package design Tampa Bay Florida

Every company, from Fortune 500 to a small family-owned business, goes through a period when their brand needs a new look—a brand refresh. It’s such a major undertaking that often gets delayed until it starts hurting the bottom line. That’s how powerful your logo is. People associate your products and services with it on both […]

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Zodiac Marketer: Capricorn

zodiac marketer capricorn_featured

by Nikki Devereux, Director of Account Management Our next zodiac sign is Capricorn: birthdays between December 22 – January 19. Capricorn is an earth sign with the strengths of responsibility and discipline. A couple of Capricon’s weaknesses are speaking in a condescending manner and being a know-it-all. We’ll explore ways these positive and negative traits […]

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How to Address the Creativity Squashers in Your Organization

Tampa Bay creative marketing agency

Being creative is not a “luxury that you can’t afford.” It’s not just something for the dreamers, the wanderers, the artists. As a matter of fact, creative marketing is a differentiator, especially with all of the messaging that’s out there. It is essential to the lifeline of your business, and anyone who thinks creativity is […]

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