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Southeast Entrepreneurship Conference

Southeast Entrepreneur Conference 2011I’ll be joining a distinguished list of speakers at the 2011 Southeast Entrepreneurship Conference hosted by the University of Tampa on April 1st. My topic is the popular Online Reputation Management presentation. Many of the attendees are current or recent students, so I hope I can keep up with their knowledge of search engine optimization and social media practices!

I presented at this conference last year and left re-inspired about being an entrepreneur. It’s so easy to be consumed by the daily tasks and stress that comes with owning your own busiTampa Bay public relationsness – we need a shot in the arm once in a while.

What we do is hard, but we wouldn’t have it any other way.

‘Talking Tech’ is subject for May 25 program at The Tampa Club

A half-day program titled “Talking Tech: Communicating in the 21st Century” is scheduled from 8 a.m.-1:30 p.m., Wednesday, May 25, at The Tampa Club, 101 E. Kennedy Blvd. # 4200, in Tampa.

Featured speakers are Ginger Reichl of Tampa Bay advertising agency, Pinstripe Marketing, who will talk about online reputation management; Bryan Marks of Irvin Steel, who will discuss the benefits of implementing digital signage and texting; and, Greg Schmitzer of MadMobile, who will talk about using mobile applications to reach a highly targeted audience

The keynote address will be given by Joe Hice of Moffitt Cancer Center. He will speak about the future of social media and how to wrap it all up in a strategic communications plan for any organization.

The program is being jointly presented by the Tampa Bay Chapter of the International Association of Business Communicators and the Tampa Chapter of Florida Public Relations Association.

Cost for FPRA and IABC members is $75. Non-members pay $89. The student price is $59. Breakfast, lunch and parking are included in the registration. The registration deadline is 11 a.m., Friday, May 20. Space is limited, so walk-ups cannot be guaranteed. Admission at the door, if space is available, will be $99.

For more information or to register, visit or The phone number for the Tampa Club is (813) 229-6028.

Tampa Bay public relations

Pinstripe Marketing President Presents Marketing Seminar for Trial Lawyers

I’ll be delivering my Online Reputation Management (ORM) presentation to the Trial Law Section of the St. Petersburg Bar Association on Wednesday, May 12th.

Lawyers have a unique challenge when it comes to ORM and using social media. With the rules imposed by the Florida Bar and other professional codes of conduct, they have to be extremely careful with the information they post online. Although we certainly can’t cover everything (we could talk about it for weeks!) I’ll give a primer on a few online reputation monitoring tools and the basics of the most popular social media.

For more information about the luncheon, visit the St. Pete Bar.

Tampa Bay public relations