32nd Annual Telly Awards honors the very best commercials, videos, films and Internet work
The winners of the 32nd Annual Telly Awards were announced, with St. Petersburg-based advertising agency, Pinstripe Marketing, taking home a bronze statuette for its Trend Micro corporate video. A panel of 350 judges reviewed more than 14,000 entries from all 50 states and around the world – one of the most competitive and successful in the long history of the Telly Awards, which honor outstanding local, regional, cable TV and online programs, commercials and film productions.
Trend Micro tapped Pinstripe Marketing to help launch its Worry-Free Business Security 7 product to the technology distribution channel. As part of the campaign, the creative team developed an Apprentice parody video that was presented to internal sales organizations and hosted on channel partner web sites, social media sites and the www.trendapprentice.com microsite.
“We love clients who can have a little fun,” said Jeff Zampino, creative director of Pinstripe Marketing. “While Trend Micro does serious work protecting networks around the world, they recognize that humor can help deliver an effective message. We are honored to receive this prestigious award.”
Other 2011 Telly Award winners in the online video category include Coca-Cola, Discovery Channel, Fox Sports, Gatorade, IBM, Macy’s, Microsoft and Nike.
ABOUT PINSTRIPE MARKETING Pinstripe Marketing, Inc. is a full-service advertising, marketing and communications agency specializing in technology and other service-based organizations including law, finance, healthcare, engineering, architecture, non-profits and more. Services include marketing plan development and implementation, advertising, collateral design, event planning, media buying, web design, video production and public relations. For details about Pinstripe, please visit www.pinstripemarketing.com or write firstname.lastname@example.org.
ABOUT THE TELLY AWARDS Founded in 1978, the Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest film and video productions, and groundbreaking Web commercials, videos and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. To find out more about the Telly Awards, visit www.tellyawards.com.