Your Best Client is the One You’re With

You’ve seen the meme. A young couple is walking down the sidewalk and he spins around to take a look at another girl walking by. The meme is funny because … well there is truth in the attraction to something new. The grass appearing to be greener on the other side of the fence. Of […]

Read More…

The Importance of Measuring Client Satisfaction

Are your clients happy with you? You might answer, “Business is good. In fact, it’s never been better!” If that—or something similar was your response—frankly, you haven’t answered the question. You see, customer satisfaction is just one among several factors that motivate buying behavior. There’s also price (a big one!), convenience and brand familiarity. One […]

Read More…