Bobbie Shay Lee Discusses Transparency in Cause Marketing with Washington Post TV

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Bobbie Shay Lee talked with Washington Post journalist, Nia-Malika Henderson, about cause marketing campaigns and the importance of transparency to protect consumers when purchasing products to benefit a non-profit. While her efforts began with with the NFL’s Crucial Catch campaign it has grown into highlighting corporations who provide a percentage of purchases to non-profits. […]

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Pinstripe Marketing Selects Stop Pet Overpopulation Together (SPOT) and others as 2008-09 pro bono clients

Pinstripe Marketing has selected¬†Stop Pet Overpopulation Together (SPOT)¬†as its annual public service campaign, offering pro bono marketing services for 2008-09. Each year, Pinstripe selects a local charity to assist them with a variety of marketing services. Based on their needs, Pinstripe may offer design services, advertising, brochure or newsletter development, web site design, public relations […]

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