Case Study: Pasco-Hernando State College Google Ads

Pasco-Hernando State College (PHSC) is a public college in Florida with campuses in Pasco and Hernando counties. It has additional campuses in Brooksville, Dade City, New Port Richey, Spring Hill, and Wesley Chapel. PHSC hired Pinstripe Marketing to promote their Rapid Credentialing Program, which offers courses to achieve certification in as little as 8 weeks. […]

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What is Pay Per Click or PPC Marketing?

by Nikki Devereux, Director of Account Management In short, if you own a business, it’s something you should be doing! Pay Per Click (PPC) marketing is digital advertising, usually using Google Ads (formerly Google Adwords). Google Ads are the internet’s form of the paid advertisements you find in printed newspapers and magazines.   Why Google […]

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