Ginger Reichl presents at SMPS marketing bootcamp

Sound off! S M! Sound off! P S! The Society for Marketing Professional Services (SMPS) is an association of communicators dedicated to serving the A/E/C (architecture, engineering and construction) industry. I have had the pleasure of presenting to the SMPS Tampa Bay Chapter several times and they always make me feel like one of their […]

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Law firms face delays in online marketing rules

Ginger Reichl comments on the Bar’s changes to rules for legal web sites and when they will go into effect in today’s Tampa Bay Business Journal. […]

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Pinstripe Marketing President Presents Marketing Seminar for Trial Lawyers

I’ll be delivering my Online Reputation Management (ORM) presentation to the Trial Law Section of the St. Petersburg Bar Association on Wednesday, May 12th. Lawyers have a unique challenge when it comes to ORM and using social media. With the rules imposed by the Florida Bar and other professional codes of conduct, they have to […]

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Florida Bar gets it right with social networks

The Florida Bar Association surprises me on a regular basis… but rarely in a good way. Over the last couple years, there has been a lot of discussion in the legal marketing community about client testimonials – those that appear in directories like Avvo and social networks like LinkedIn. The rules on advertising prohibit testimonials, […]

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