Zodiac Marketer: Aquarius

aquarius zodiac Astrology Marketing

by Nikki Devereux, Director of Account Management Our next zodiac sign is Aquarius: birthdays between January 20 – February 18. Aquarius is an air sign with the strengths of originality, being progressive, and being a humanitarian. A couple of Aquarius’ weaknesses are that they can be temperamental, uncompromising. We’ll explore ways these positive and negative […]

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Zodiac Marketer: Sagittarius

by Nikki Devereux, Director of Account Management Our next zodiac sign is Sagittarius: birthdays between November 22 – December 22. Sagittarius is a fire sign with the strengths: deep, honest and smart. A couple of their weaknesses are impatience and boastfulness. We’ll explore ways these positive and negative traits can be applied or avoided in […]

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Zodiac Marketer: Scorpio

by Nikki Devereux, Director of Account Management Our next zodiac sign is Scorpio: birthdays between October 23 – November 21. Scorpio is a water sign with the strengths: resourceful, brave, and passionate. Scorpio weaknesses are distrustfulness and jealousy. We’ll explore ways these positive and negative traits can be applied or avoided in marketing and business […]

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Build a Recession Proof Marketing Plan

Tampa Bay marketing company

Marketing tends to be one of the first things to go during an economic slowdown, but it shouldn’t be. We all know that the ups and downs in business are inevitable, so we should set in place a marketing strategy that is recession proof. Saving Money Is a Priority When marketing budgets get slashed, the […]

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Zodiac Marketer: Leo

zodiac marketer leo_featured

Our next zodiac sign is Leo: birthdays between July 23 – August 22. Leo is a fire sign with the strengths: generous, cheerful and humorous. They are also creative and passionate, but we’ve had quite a few zodiac signs with these traits, so we decided to go with some we haven’t done before. Leo’s weaknesses […]

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Zodiac Marketer: Gemini

zodiac marketer gemini_featured

Our next zodiac sign is Gemini: birthdays between May 21 – June 20. Gemini is an air sign with the following strengths: gentle, affectionate, curious, adaptable, quick learner, loves to exchange ideas. Some of these are traits that creatives, especially in the marketing world, possess in plenty. On the other hand, Gemini’s weaknesses of being […]

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Zodiac Marketer: Taurus

Our next zodiac sign is Taurus: birthdays between April 20 – May 20. Taurus is an earth sign with the following strengths: reliable, patient, practical, devoted, responsible and stable.  Many of these are strengths that businesses are looking for in a marketing agency, or any partnership for that matter. We’ll also take a look at […]

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Zodiac Marketer: Aries

Our next zodiac sign is Aries: birthdays between March 21 – April 19. Aries is a fire sign with the following strengths: courage, determination, confidence, enthusiasm, optimism, honesty and passion. As with Pisces, there are plenty of Aries traits that apply directly to marketing. We’ll also take a look at Aries’ weaknesses: impatience, moodiness, short […]

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Public Relations: Be Honest, Be Authentic

public relations billboard

In the past few years, we’ve seen a whole bunch of public relations disasters. Hollywood has been wracked with them, from famous celebrities to powerful executive producers. Some were handled quickly and with compassion, while others not so much. We have also seen major corporations suffer the fate of PR mismanagement. Some are still trying […]

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Photography and Video: Building a Media Library

Videography Videographer St. Petersburg, Florida

Building a media library is to marketing what building a foundation is to a house. Nearly every marketing piece in your repertoire will utilize some asset from your media library. From your social media posts to your brochures and collateral, illustrations, icons, photos and video are at the core of your business, so having a […]

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