Photography and Video: Building a Media Library

video photography media library_billboard

Building a media library is to marketing what building a foundation is to a house. Nearly every marketing piece in your repertoire will utilize some asset from your media library. From your social media posts to your brochures and collateral, illustrations, icons, photos and video are at the core of your business, so having a […]

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Corporate Photography Style – Sorting Through the Many Options

corporate photography_featured

Choosing a style for your company’s headshots is more than just planning a photo shoot. These photos should represent your brand as much as your logo, your website, and your marketing collateral do. The style of the photos should be consistent with the style and personality of your website and the rest of your design […]

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Copy vs. Graphics: Bickering Spouses of Advertising?

In this age of social media, viral videos and search engine optimization (SEO), the role of imagery and copy in marketing is like ever-present background noise. And yet from billboards to websites, the healthy marriage of copy and graphics is almost always a critical component in the successful execution of promotional efforts. The relationship between […]

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Nikki Devereux Joins Pinstripe Marketing

Nikki Devereux

We are thrilled to welcome Nikki Devereux to the Pinstripe family! She is one of those “more talent in her pinky finger” kind of people that will make a big impact for her clients. As a project manager, she helps develop competitive marketing strategies and creative communications that get results. We’ll also be taking advantage of her skills […]

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