ADM Two is the premier trade show display and museum exhibit company in Central Florida – and we are proud to call them a client, a vendor, and friends. Whether we need a quick banner stand or pop-up trade show booth, a one-of-a-kind custom display, or design and construction for a corporate interior, they have the talent and resources to make it happen. They’ve helped thousands of clients effectively design, build, set-up and tear-down trade show displays – and more than anyone else – they know how to stay organized to make the most out of an industry show. They’ve shared their tried-and-true checklist with us so we can share it with you.
And if you need assistance with a trade show booth, museum display or custom corporate interior, give them a call!
Trying to Remember it All
The moment you decide to participate in a trade show, start your trade show checklist. There are so many things to remember that the trade show checklist is not just important – it is essential for success. Failure to adhere to the trade show checklist could be disastrous.
We recommend breaking the trade show checklist down into sections. Below is a sample that may help you get started. Depending on your industry, you may need to add and subtract items and sections, but this list will give you a general idea of what your list will look like.
Marketing Materials
- Method to collect leads (scanners, card collection, etc.)
- Business cards
- Brochures
- Rack cards
- Folders
- Giveaways
- Prizes
Staff
- Business attire
- Dinner wear for after parties or dinners during the event
- Casual clothes for down time
- Comfortable shoes
- Workout clothes and/or swimsuit
- Toiletries
- Itinerary
- Computer and charger
- Cell phone and charger
- iPads or other devices to be used on the trade show floor
Trade Show Checklist
- Graphics are professionally designed and exemplify your brand
- Wires are hidden for aesthetic and safety purposes
- Fabric signs are level and not wrinkly
- All elements of the booth are where they should be
- You have an area for storage space
- Lighting, computer/television screens and all electronics are functioning properly
- All equipment is safely in place
- All electronics are either plugged in or fully charged
You can start to see that it is easy to forget small items. Your trade show planning should include a revisitation of the trade show checklist periodically, to ensure that you are covering all corners.
Check out some of our other articles to get ideas for trade show display graphics.
